Health and Spa tourism is a fast growing sector internationally as well as in Greece. The “Wellness Effect” can only be created through a deep analysis and knowledge of the market segment profile in order not only to meet but to exceed client expectation through infrastructure and service.
GBR Consulting provides clear strategy formulation, development potential but also specific directions in cooperation with the architects in order to achieve experience and profit optimization. We have a rich experience in market analysis, feasibility studies, concept definition and positioning, operator search etc.
At the end of 2006 we organised a Spa Congress as part of Philoxenia,
the International Travel and Tourism exhibition based in Thessaloniki, Greece. Click here for further details.
Experience
- Evaluatiοn of the following markets: a) Hotels, b) Managed Attractions, c) Golf, d) Marinas, e) Sports, f) Medical, g) Education, and provision of Master Planning advice for the Redevelopment plan of a major coastal side in Athens – Greece
- Valuation of spa resort in N. Greece
- Strategy for the development of a portfolio of 8 spas in Greece
- Market Research and financial feasibility
Study for a destination spa hotel in Mystras, Peloponnesus
- Financial Analysis of proposed
redevelopment of resort in Peloponnesus with a view
to its repositioning in the market
- Market repositioning study for
multiple use resort in the Peloponnesus. The study
served as the basic document for the redevelopment
of this 30 year old resort
- Prefeasibility Study and Valuation
of project for a 5 star destination spa hotel in
Buyuk Ada, Istanbul
- Selection and Coordination of Panel
of Speakers at international conference on Spa Tourism
- Market and financial feasibility
study for a 5 star spa hotel in Crete
- Concept definition,
market analysis and feasibility study for the creation
of a health tourism / 3rd age resort in Crete
- Evaluation of the
potential of a marketing consortium brand for a
luxury hotel in Elounda, Crete
- Strategic market
research and preliminary demand forecast for the
development of alternative forms of tourism (health
tourism, golf resort, ski resort etc.) in the Greek
prefecture of Pella
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